The Nexage Analytics Report is a quarterly report that provides in-depth analysis of the dynamics, trends, and patterns shaping mobile advertising. Our goal is to go beyond the headlines and provide visibility and insights that help you understand this dynamic market—and give you a sense of where we are going as an industry.
ÜberTwitter had dedicated its resources to product and technical development, but, even with limited marketing outreach, had achieved enviable levels of popularity. However, so much success for a company with limited resources meant that they needed a scalable, operationally efficient solution to monetize their huge volume of app traffic.
ÜberTwitter engaged Nexage to source ad inventory from their 150+ global ad sources for their increasingly popular and trafficked applications.